Head of Electric Business – Tanzania
Location: Tanzania
Organization: BURN Manufacturing
Start Date: As soon as possible
About BURN Manufacturing
BURN Manufacturing is a pioneer in designing and producing high-quality, efficient cooking products that transform lives across Africa. We are now introducing a new line of electric cooking products, aiming to drive innovation in clean energy solutions.
We are seeking a Head of Electric Business – Tanzania to lead the launch and growth of our electric product portfolio in the country. This role presents a unique opportunity for a mission-driven leader to contribute to shaping the future of electric cooking in Africa while playing a critical role in delivering life-changing products to communities.
Key Responsibilities
1. Strategic Execution
- Develop and implement a robust route-to-market strategy aligned with commercial objectives and carbon compliance requirements.
- Position BURN’s electric cooking products as market leaders in Tanzania by executing tailored sales strategies and scaling operations into new regions.
- Work closely with the Electric Leadership Team in Nairobi to align strategies and apply key learnings for maximum impact.
2. Team Building & Management
- Recruit, train, and manage a high-performing team, including Territory Sales Managers, Team Leaders, and a network of 1,000+ Direct Sales Agents.
- Ensure optimal team structure and staff ratios (TSM: TL: Sales Agents) per HQ guidelines.
- Lead cross-functional teams in-country to ensure electric business objectives are met.
3. Sales & Market Growth
- Drive sales agent recruitment and training to attract qualified customers as per predefined Customer Personas.
- Manage KPI performance (Usage, Repayment, and Sales) across all levels, ensuring targets are consistently achieved.
- Collaborate with the Marketing team to coordinate both below-the-line and above-the-line marketing campaigns.
4. Compliance & Data Management
- Ensure adherence to carbon project Monitoring and Evaluation requirements, specifically selling electric stoves to households meeting predefined criteria.
- Maintain strict compliance with systems and procedures, including CRM, inventory management, and cash collections.
5. Reporting & Insights
- Produce detailed analytical reports for the management team, highlighting key performance indicators and actionable insights.
- Provide regular market forecasts and updates on competitor activities.
- Assist the Carbon team with feasibility studies and market research to support data-driven decisions.
6. Business Sustainability
- Operate the Electric Business unit efficiently and profitably, ensuring optimal resource utilization and strict compliance with SOPs.
Who We’re Looking For
Skills & Experience:
- Demonstrated experience in commercial strategy implementation and market expansion in Tanzania or similar markets.
- Proven track record of building and managing large sales teams (1000+ agents preferred).
- Expertise in carbon compliance, customer profiling, and CRM systems.
- Strong background in sales, marketing, and performance analysis.
Core Competencies:
- Strategic thinker with a focus on operational efficiency and profitability.
- Exceptional leadership and team-building skills.
- Ability to collaborate across diverse functions and manage stakeholder relationships.
- Analytical mindset with a focus on KPI-driven decision-making.
Tools & Technologies:
- Proficiency in CRM systems, inventory management tools, and reporting software.
- Familiarity with market research methodologies and carbon compliance procedures.
Why Join BURN?
- Lead the electric business revolution in Tanzania, impacting lives through clean energy solutions.
- Collaborate with a dynamic and mission-driven team across Africa.
- Shape the future of cooking technologies in a sustainable and profitable way.
How to Apply
Interested candidates are encouraged to apply via the following link: BURN Application Form.
Submit your application with:
- A cover letter detailing your interest and alignment with the role.
- An updated CV showcasing your experience and achievements.
Applications are reviewed on a rolling basis, so apply early.
BURN Manufacturing is an equal-opportunity employer, welcoming applicants from diverse backgrounds.
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